OBEY
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Linking band name to historical situation
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Angry red/yellow contrasts with peaceful green –
is it a celebration or not?
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Very graphic, bold, strong, centre-based
composition
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Inspired by propaganda posters
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Very powerful, bold, direct
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Red colour suggests anger, violence, force
Prologue
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Text follows movement of body
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Angular lines cut by the body
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Powerful metaphor used
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Nice merge of photography/moving image and
graphics
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Contrast between two different fonts &
colour grades
Sagmeister&Walsh
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Just enough visual to appear as mountains
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Only realise ‘money’ after staring at the image
for a couple of seconds
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Using face as a surface creates interesting
distortions in the graphic
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By putting it on a face it makes the message
more personal
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What’s the connection between the graphic and
the girl?
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Is she saying this?
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Gun made out of punctuation/symbols
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Orange colour suggests fire, action
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Words can be powerful? Watch what you say?
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Physical typography
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Using photographic techniques to change the
appearance
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Light bleeds through making some areas softer
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A story needs colour?
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Font chosen to make ‘O’ look like ‘[]’ – other letters
compliment this style
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Once again- physical typography, using photo
techniques to change appearance
Sergey Semenov
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Logo/font compliments the type of company they
are- construction
·
Not full ‘S’ but empty space suggests it
·
Logo parts used in other graphical applications-
enhanced brand identity
Studio Dumbar
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Nice contrast between crisp lines and smooth
gradients
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Simple single-colour themes compliment the basic
shapes
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Quality of the shapes and lines illustrate what
the music will be like
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Smooth/jagged contrast
·
Graphics look like micro-biological creatures,
bacteria, cells etc
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Simple black or white background draws attention
to the colour in the creatures
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Slick, professional looking
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