3DD Research

Mark Newson

• Simple- no unnecessary parts

• Soft light glow compliments the smooth, curved shape

• Single unibody design

• Abnormal shape- not what you expect

• Consistent design

• Appears glasses ‘grow’ into tall ones

• Inspired by natural world- looks similar to a beehive or a termite mound

• Functional things don’t have to be formal, straight and planned

• Complex structure but simple pure white design

Norman Foster

• Looks like some sort of insect

• Natural shape blends in nicely with surrounding greenery

• Lots of angles and intersections

• Suggests lively, things going on

• Playing with repetition

• Almost looks crystallized

• Simple geometric shapes can fit together to produce something unusual

• Only formed out of one shape

Santiago Calatrava

• Gentle curve makes it look like a snake leaping across the water

• Architecture can work with the other architecture around it

• Curved lines contrast with bold straight lines

• Framed by the building

• Asymmetrical- breaks the common perception of a bridge

• Curved shape of support lines smoothly transitions from the two intersecting angles

• Enclosed by surrounding area- almost looks like an egg in a womb

• Water, greenery and architecture play nicely off eachother

• Doesn’t look out of place in natural environment

• Rises above rest of city- iconic

• Cuts through the mountains in the background

Zaha Hadid

• Defying what looks physically stable

• Smooth lines effortlessly transition between levels- ‘wrap’ the building

• Very abstract- can’t tell what it is exactly

• Lots of very ‘loud’ straight lines which run at many angles and cut into each other

• Very bubbly, curvy

• Platforms at angles- run in to each other rather than being defined levels

• Sea outside compliments the colour scheme nicely

• Outer ‘webbing’ looks very sea-like

• Water splashes frozen in time- turned upside down- look like whirlpools

• Table appears to be being sucked downwards

• Smooth ripples add nice texture

• Area around table appears to be body of water- but it isn’t

• Why do taps have to be boring?

• Almost looks like typography for letter C

• Angular but smooth at the same time